Citibank_mobile-engagement
17 July, 2018

Business transformation for Bankassurance

Read More
News
17 July, 2018
3 min read

Business transformation for Bankassurance

Citigroup’s consumer bank makes $33 billion a year. Here’s an example how contextual marketing contributes. Citigroup’s consumer bank made $33 billion in revenue last year and is hoping its digital transformation will help it continue that trajectory. To that end, digital banking will mean a 20 percent reduction in the cost of serving its 110 million customers in the U.S.,...

Stay in the Know with Our Newsletter

Discover how Data and AI can drive you new Business Performance

Talk to an expert right now to measure how Intelligent is your Enterprise